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Case Study
We are happy to have formed strong partnerships with many of our clients. Your opinions and insights are important to us. Here’s what they’re saying about us.
International Competence Centre for Organic Agriculture (ICCOA) leverages Trace AgTech’s farm traceability software to manage farmers, FPOs, and organic produce efficiently. ICCOA is a knowledge and learning center promoting organic agriculture and agribusiness, providing a platform for interaction among all stakeholders in the organic sector. With over 18 years of experience, ICCOA has worked with farmers, traders, research and academic institutions, governments, and policy makers. They have a presence in 24 states of India, helped nearly 2 lakh farmers convert 1.30 lakh hectares to organic farming, and facilitated the formation of 190 FPOs (Farmer Producer Organisations) with almost 96,000 farmers. Unique Requirements for FPO Management As ICCOA works through FPOs, their requirements differ from standard farm traceability platforms. Trace AgTech built specific features into its farm traceability software to address them: Manage multiple FPOs and the numerous farmer groups or ICSs under each. Provide farm inputs on credit or post-payment; maintain farmer-ledger for dues and produce purchase. Allow FPOs to source produce from farmers efficiently. Offer a farm-level ERP system for processing produce into value-added commodities. Implement proper inventory management. Provide an eCommerce platform to market organic produce. Trace AgTech Farm Traceability Software Solution To meet these needs, Trace AgTech upgraded its farm traceability software with new modules for logistics, inventory management, and operations. Now ICCOA can: Track data against each ICS. Distribute farm inputs efficiently. Maintain farmer-wise ledgers for financial reconciliation. Source farm produce directly from farmers. Process and pack produce into value-added products. Maintain full traceability down to field-level activities. Offer organic products for sale to consumers. Streamlined Monitoring Across Multiple FPOs The single platform approach ensures ICCOA can: Monitor multiple farmer groups or FPOs simultaneously. Set uniform parameters for all FPOs via the admin panel. Allow each FPO to manage training, sourcing, processing, and inventory independently. By integrating farm traceability software, ICCOA has achieved greater transparency, operational efficiency, and end-to-end traceability, making organic farming scalable and reliable for farmers and buyers alike.
Jasmine Concrete Exports, a leading name in the fragrance oils industry, has enhanced its jasmine flower procurement process significantly by implementing Trace AgTech’s specialized Jasmine Farm Management Software. This advanced farm management software is designed specifically to meet the unique requirements of jasmine cultivation and procurement. It empowers field executives to efficiently monitor crop health, track harvesting schedules, and digitize procurement workflows, even in remote areas with limited internet connectivity using offline functionality. The adoption of Trace AgTech’s software has brought notable improvements in the company’s operational speed and data accuracy. Field teams can now capture multi-format data including images, geolocation, and signatures directly from the farms, ensuring that all information related to crop condition and harvesting is precise and up-to-date. This real-time digital capture supports better decision-making and rapid response to any crop issues, such as pest infestations or irrigation needs. Optimized Procurement Workflows The software also streamlines procurement through Bluetooth-enabled weighment, route optimization, and transparent quality assessment. These features reduce manual errors and delays. Consequently, Jasmine Concrete Exports can complete procurement cycles faster while maintaining high product standards. Enhanced Farmer Relationships The transparent procurement process strengthens farmer relationships. Farmers benefit from timely payments, automated alerts, and clear communication channels. These improvements foster trust and loyalty across a vast network of growers. The digital platform also helps the company scale efficiently as it expands its farmer base and cultivation areas. Key Needs Addressed Accelerate procurement cycle times and scale the trusted collection network. Access and analyze operational data instantly for agile decision-making. Enhance transparency for internal audits and international compliance. Future-proof operations for new tech integrations and data formats. Trace AgTech Solutions Digital Farmer & Farm Profiling: Rapid digital onboarding, field-level geo-tagging, and instant farmer KYC verification. Field Operations at Speed: Mobile app captures text, images, and GPS, allowing inspections even offline. Real-Time Crop Monitoring: Instant updates on planting, maintenance, and harvesting activities via Android devices. Seamless Procurement: Bluetooth weighment and direct data sync remove manual entry friction. Finance Automation: Two-stage loan approval, digital payment tracking, and bank integration improve transparency. Smart Analytics & Reporting: Dashboards, rapid Excel exports, and one-click download of reports for management. Results and Benefits Faster Procurement Cycles: Real-time updates and less paperwork speed execution. Instant Transparency: Live dashboards and SMS notifications provide key information immediately. Scalable Best Practices: New villages and farmers onboard quickly without compromising quality. Enhanced Compliance and Trust: Digital audit trails and UEBT-compliance tracking for global supply chain standards. Farmer Engagement at Scale: Faster onboarding, transparent payments, and instant communications improve trust.
Sresta Organics, founded in 2004, focuses on promoting sustainable livelihoods for farmers, healthy lifestyles for consumers, and ecological balance. Central to their mission is organic farmer traceability, ensuring farmers’ produce is tracked from farm to fork. By creating strong farmer communities and adopting a farm-to-fork approach, Sresta guarantees 100% organic products reach customers while supporting sustainable farming practices. Over the years, Sresta Organics has grown significantly. Today, they train and support 34,016 farmers across 194,627 acres in 12 states. With multiple hierarchical levels—Field Executives, Supervisors, and Managers—it became crucial to provide personnel at every level with mobile access to track farmers under their responsibility using Trace AgTech. Trace AgTech studied Sresta’s field operations and integrated tracking and monitoring features into the platform to enable seamless organic farmer traceability. This system ensures clear allocation of responsibilities, transparent reporting, and easier management oversight. Structured Reporting and Organic Farmer Traceability The Trace AgTech platform now supports structured reporting aligned with Sresta’s hierarchical model, improving visibility and accountability at every level: Each Field Executive can view reports by Farmer Group. Each Supervisor can view reports by Farmer Group or Field Executive. Each Manager can view reports by Farmer Group, Field Executive, or Supervisor. All levels can mark attendance during field visits using the Visit Report feature. Improved Oversight and Program Effectiveness with Traceability This system simplifies management of a large field force and their reporting officers. By incorporating numerous control measures, it ensures quality field visits and verifies that no farmer is left unvisited. Automated feedback and audit forms can also be deployed to evaluate program effectiveness, supporting continuous improvement while strengthening organic farmer traceability. Easy management of a large field workforce and reporting structure. Quality assurance for field visits. Checks to ensure no farmer is missed. Automated feedback and audit forms to measure program impact. Sresta Organics was founded in 2004 with a mission to promote sustainable livelihoods for farmers, encourage healthy lifestyles for consumers, and contribute to a better ecological balance. Consequently, their work focuses on two key areas: farmers and products. For farmers, they create communities committed to organic farming, ensure sustainable livelihoods, and foster mutually beneficial relationships. For products, they adopt a farm-to-fork approach to guarantee that farmers produce 100% organic items, which are delivered directly to customers. Over the years, Sresta Organics has achieved remarkable growth. Today, they train and support 34,016 farmers cultivating 194,627 acres across 12 states. As operations expanded, the organization faced increasing complexity due to multiple hierarchical levels. Each Field Executive manages several Farmer Groups. Multiple Field Executives report to a Supervisor, who in turn reports to a Manager, and so on. Therefore, it became essential to provide personnel at every level with mobile app access to track farmers under their responsibility. Trace AgTech studied Sresta’s field operations and requirements thoroughly. Subsequently, we integrated tracking and monitoring features into the platform to support business processes and hierarchy. As a result, responsibilities are clearly allocated, reporting is more transparent, and management oversight is easier. Structured Reporting and Monitoring The platform now enables a highly effective reporting structure that accounts for multiple roles at both field and managerial levels. Specifically: Each Field Executive can view reports Farmer Group wise. Each Supervisor can view reports by Farmer Group or Field Executive. Each Manager can view reports by Farmer Group, Field Executive, or Supervisor. All levels can mark attendance during field visits using the Visit Report feature. Improved Oversight and Program Effectiveness Moreover, the system streamlines management of the large field force and their reporting officers. It ensures quality field visits through numerous control measures and verifies that no farmer is left unvisited. Additionally, automated feedback and audit forms can be easily deployed to evaluate program effectiveness, thus supporting continuous improvement.
About Synthite Industries Limited Synthite Industries Limited, established in 1972, is a family-owned conglomerate based in Kerala, India. The company processes and supplies a wide range of spices in multiple forms, including whole, powder, oil, and oleoresin. Its diverse product portfolio includes pepper, red chili, nutmeg, and ginger. Over the years, Synthite pioneered the spice oleoresin trade in India and today accounts for more than 30% of the global oleoresin market. Commitment to Quality and Adaptability As one of the world’s leading suppliers of food ingredients, Synthite consistently delivers products tailored to specific client requirements. However, ensuring such high standards involves more than technological expertise. In addition, the company continuously adapts to ever-changing agro-climatic conditions to maintain quality and reliability across its supply chain. Backward Integration for Sustainable Sourcing To ensure superior produce quality, Synthite adopted a backward integration approach. The company strongly believes that high-quality raw materials can only be achieved by training farmers and promoting sustainable farming practices. Therefore, through its raw material sustainability initiative, Synthite works closely with local farmers and provides them with continuous education and hands-on support. Moreover, the company documents detailed farmer data and follows a structured coding system for its produce. As a result, Synthite maintains tighter control over raw material quality while ensuring complete farm-level traceability. The Challenge of Measuring Long-Term Performance Synthite strongly believes in continuous improvement—whether in farm productivity, profitability, or overall produce quality. However, tracking and comparing performance across multiple years posed a major challenge. Previously, the management team manually analyzed large volumes of data, which made year-wise performance monitoring both time-consuming and inefficient. How Trace AgTech Enabled Data-Driven Insights Based on insights from Corbel’s directors, who bring over 30 years of experience in managing contract farms and farmers, Trace AgTech had already developed built-in features for plotting year-wise progress. Consequently, the platform enables Synthite to track critical parameters such as area coverage changes, number of farmers, quantity produced, crops cultivated, farm productivity, average expenses, profitability, quality conformance percentage, and farmer loyalty. Key Reporting Capabilities Trace AgTech stores and provides year-wise data for Synthite. The system generates reports to track year-wise performance across all critical parameters. Users can access reports as summary tables, detailed reports, and graphical visualizations. Teams can export all reports to Excel for deeper analysis. Additionally, users can download graphs for use in reports and presentations. Business Outcomes and Benefits Improved control over project progress across multiple years Faster identification of weak areas, enabling continuous improvement Clear demonstration of project efficiency and effectiveness to clients More accurate and confident target setting for future years
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We are happy to have formed strong partnerships with many of our clients. Your opinions and insights are important to us. Here’s what they’re saying about us.
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